Internet Advertising: Understand the Playing Field

Many Websites, offering advertising solutions, will promise the world, wittingly hiding their true agenda. Internet advertising veterans are familiar with which methods work and which are offered for ulterior motives. However, this comes from experience and, in many cases, moderate expense. Advertising on the internet is still evolving. New ideas are born, and old ones die, almost daily. Because of this, novel advertisers should familiarize themselves with forms of advertising offered before pursuing the solution.Pixel AdvertisingThis is a new craze, often referred to as, “Million Dollar Page Advertising”. To summarize, this is a Web-page displaying a large grid. Businesses can purchase pixels, or squares, of the grid. Generally, each pixel cost one dollar. Within the pixels purchased, the business can feature an image that is linked to their Website.The pixel advertising concept was conceived by 22-year-old, Alex Tew. He developed the original, “Million Dollar Homepage”. Alex’s creation generated Media frenzy, because the idea was simple and original. This frenzy gave lots of weight to his pixel ad solution, so much weight that Alex’s page actually did generate one million dollars. This was achieved by selling a million, one dollar pixels. The mind set for advertisers’ was, buy a lot of pixels and your ad would standout from others.Attempting to Mirror his success, many developers have created their own, “Million Dollar Homepage”. The problem is the frenzy is not coming. These mirrors are not original with, “Slap you in the face,” simplicity. People are not visiting the vast number of, “Million Dollar Homepages,” to see this new insane concept. Therefore, people are not seeing the ads.For the most part, pixel advertising will not generate sales. The primary motive, behind advertising on such a venue has evolved to increasing Search Engine recognition for a Website. Once again, this may be from the excellent recognition Alex’s page received. The motive of the business offering the solution is to get rich, period. The vast array of pages offering such a solution will not help search engines understand the premise of a Website. They lack organization and focus.Viral AdvertisingOften considered the most powerful form of advertising and often misunderstood. Some business professionals shy away from Viral Advertising ideas, simply because the term, “Viral”. Despite the common fear of the word, there is nothing wrong with Viral Advertising. To summarize, it simply means Advertising that will continue to spread through the Internet on its own or with little interaction.Viral Advertising starts with a simple product, feature, service, or idea. It is then offered to the internet community for free. Typically, the advertisement offers something to those who display it. A common example would be Googles’ Site Search. They are offering a powerful utility, to Website Developers, which allows visitors to search the displaying Website. In addition, the visitors can also search the Internet, from the Publishing Website. This could easily introduce or familiarize new users with Google. That is a very powerful Viral Advertising Campaign.It should be understood, there is no pure format to Viral Advertising. It’s a very broad spectrum that comes in many forms. It requires imagination and vision from the business launching the campaign. It’s simply releasing something that is desired by many and watching it spread. It can be a free program, Website Content, or a utility which improves upon a Website. Moreover, it could be something you, the reader, believes many people would want. If one should find themselves wondering, why something is being given away for free, they are probably witnessing a Viral Advertising Campaign.A commonly scrupulous Viral Advertising campaign is a modification to Pyramid Sales Schemes. Many developers have probably stumbled upon Internet Sites promising exponential display of any advertisement. The craze has died out a bit, but it still lurks.What’s really cooking here? We start with the Website offering exponential display of any Internet Sites Advertisement. Let’s call it the Mother Site. In the beginning, Mother is seeking two Websites, to display her advertisement (Typically to the effect of, “Generate 5,000 Visitors in 90 days Guaranteed). After Mother finds two Children, she starts seeking four Grand Children, to display two ads. On all four of the next Internet sites will be Mothers’ ad. The two children will be divided. Basically, Mother now has six ads and her children have two. Mother is advertising nobody. Once mother has four Grandchildren, see seeks eight great children to display three ads. On all eight, they advertise Great Grandmother. Then the tree gets divided again. The Grandparents get their ad displayed on four of the sites. The parents have their ads shown on two of the sites. This ad campaign continues to grow, as the original site finds more off-spring.Here is a simple numeric illustration that may help visualize what is happening:1 The trap.2 – 2: Advertise 1. (Display One Ad)4-4 4-4: Split 2′s, advertise 1. (Two Ads)8-8 8-8 8-8 8-8 Split 4′s, advertise 1 and 2. (Three Ads)16-16 16-16 16-16 etc… Split 8′s, Advertise 1, 2, and 4. (Four Ads)As you can see, this is a form of Viral Advertising. However, someone is going to get stung. When Mother starts asking people to show, “Five Advertisements,” it becomes difficult to continue the operation.By comparing these two examples there is one distinct variation. Google is simply administering a Viral Advertising Campaign. In the other, people are being tricked into someone’s Viral Advertising campaign, by leading them to believe, they are embarking upon Viral Advertising. However, they maybe embarking upon the end of the viral campaign for each of the previous advertisers (They could be the end of the line).A Viral Advertising Campaign is not something we should become a participant of, but something we should create and administrate. From this developers perspective, Viral Advertising is as simple as providing a means for visitors to add a Website to their Browser Favorites.Banner Advertising – Displaying ImagesThis one of the oldest forms of Internet Advertising we could embark upon. At one point, banners become such a nuisance, software was developed that blocked banner-ads from being shown on Internet Browsers. Today, it’s fairly common to find this software is included with every variant to a Web Browser offered (Block Images from this Domain). If displaying a banner, it may not be wise to pay for every page view. There is a good chance many visitors to the Website will not see the banner at all.

Playing Online Poker For a Living – 4 Simple Tips That Can Help You Play Cards For a Living

Card game addicts can soon start dealing out cards no matter where they are, before you could even say “Indiana Jones”. These people love this game, and no matter what, they will always find a plain simple excuse to play it. Some play online for a livingIf you are quite in their league too, it is no wonder if your fingers itch all the time to try out your luck and fortune at the card games. Well, the solution to itching fingers is only a few clicks away. You can find many web sites where you can play poker online and also win money if you are a host to good fortune and tricky skills.Card players find it easy to play card games online, since here, the ambience is quite relaxed and quiet. You never know with whom you are playing. It could be an old man or woman, or a child as well! But one thing is for sure- here no one will be able to peep and have a look as to whether you have a winning hand or not. Here, no one is there to rush you, no one to call the shots but you. But even though this seems as if the rules here are quite easy and relaxed, actually, they are not. You have to abide by certain laws which if you neglect, will result in your disqualification.o Before you start to play, you must try to decide if you are willing to play poker for your entire income. To do this, you will have to look back at the games that you played in the past, and how you handled your bankroll after a big win. Did you jump into the stakes or invest your winnings?o Then again, if you had never the chance to see so much money while playing poker, but lost about ten tournaments in a row, you have to remember what your action was. Did you move down or up in stakes? These reactions of yours are necessary to judge whether you will be able to make a living on poker.o The main trick is not how much money you win, but how you win it. When you do not have a winning hand, you have to see that you lose very little of cash. But when you have the best hand, you have to try to call the right shots at the right time to milk in a lot of money out of your opponent’s pockets. To maneuver the game carefully you have to assess the situation accurately and rely on your gut instincts.o Another key skill that you need to hone is patience. You might be able to rely on your instincts, and make quite sharp decisions at the crucial moments in the game; you might be able to calculate thoroughly the result of every move of every player around the table; you might be able to tighten your purse strings when you have no winning hand, and get the best odds to win the most when you turn out to be the lucky one, but there is still a chance that someone might come about and upset your plan and shatter it to rubbles. During these times, it is necessary that you do not lose your head, but start to build another plan, so as to win back what you have lost.These rules will help you to get to the very peak where you can earn a lot of money, and there will be no stopping you as well. Remember, rules are important in a game, so that you do not get disqualified, and you can always use them to your advantage.

Your Child and Mental Health

While many adults believe that children live a life of ease, this is certainly not necessarily always true. Your child and mental health is a dynamic world unto it’s own.Children are not without their own emotional, mental, and physical troubles. Just as with older humans, children are capable of feeling all types of feelings. These include feelings of sadness, hurt, mistrust, anxiety, and anger. In addition, the way that children deal with these feelings can have a huge effect on their emotional health. Children and mental health often reflects greatly on the parental mental health that a child has when he or she become a parent themselves. Kids that grow up in a positive environment are much more likely to be positive adults than those that experience negative emotional mental health during their childhood.Infant and child mental health establishes a foundation of self-esteem for life.Children as young as infants are aware of trust and mistrust in others and in self. After a child is only a few months old, their emotional health begins to develop. It is important during infancy that a baby learns he or she can trust the caregiver. The baby needs to know that his or her needs are taken care of when a diaper should be changed or a feeding needs to take place. Infants that go long periods of time without the attention of the caregiver are much more likely not to trust.Once the infant passes through the stage of placing trust in others, a toddler encounters a stage of emotional mental health called autonomy vs. shame and doubt. During this period, the child needs to feel that he or she is capable of independence. While an infant needed others, toddlers are looking for space to obtain good mental health. When a toddler is not given the opportunity to find independence, he or she often grows up having a lacking self-esteem, feeling ashamed as well as a whole assortment of other mental health issues. Much independence during this stage of life is found through potty training with the toddler taking care of his or her own bathroom needs.Your child and mental health goes hand in hand with the circumstance of the family environment while growing up.Initiative verse guilt follows the toddler stage when a child reaches preschool and kindergarten. During this stage, the child emotionally needs to explore others and the world around him or her and begins to become interested in belonging to a group and role-playing within that group. During this stage of life, a person develops much of their background for social interaction. Children who are allowed to explore and interact with others are much more likely to carry over positive social skills into adulthood than those that are secluded from group activities. These others can end up on the opposite side of the spectrum in regards to their social and mental health becoming withdrawn from others.It is quite apparent that child and adult mental health become synonymous throughout life.Part of creating a solid foundation in children to carry over into adulthood is allowing children the opportunity to learn how to make choices. Children need to experience the effects that their choices have on their lives. Instead of continually giving a child direction, it is better to give a child options.When allowed to take some actions into their own hands helps create an emotional mental health framework for the future, Setting boundaries and preparing children for disappointments help children prepare for good mental health and avoidance of mental health issues as an adult. In some cases, children can make choices for themselves. However, children also need to learn that not everything will always be controlled by them. They need to learn to accept the things that they cannot control. A child that learns to cope with disappointment through a caregiver that sets boundaries will grow into an adult with a foundation of more positive emotional mental health than those children that never experience hearing the word “no”. All of this is very critical for child and adolescent development.While all research indicates that the environment in which a child grows greatly affects his or her emotional mental health, not all parents that fail to properly foster their child’s stages of health are neglectful or bad parents. In fact, many parents struggle with the proper methods they should carry out to help their child grow into a prosperous adult.Interaction is a great way to help your child’s emotional mental health bloom. Children need to be cuddled and feel the touch of others. In addition, they need communication. Even as an infant, babies respond to parents and others through coos. Responding to these babbles is an important part of the infant and child mental health development process (both mentally and emotionally). As the child grows older, let him or her know what he or she has to say is important by listening and responding in conversation.In addition to talking, your child and mental health is dependent upon nonverbal responses also. Be certain to make eye contact with the child. Share gestures and facial expressions during daily routines such as dinner, story time, and bath time.Be certain that you have expectations for your child and that they are appropriate for the child’s age level. Placing too much pressure or high expectations on your child can be harmful to his or her emotional mental health. Do not place expectations on the child that he or she is not mature enough to handle.When your child reaches a charged emotional situation, try to help the child understand the feelings and work through the problem. Let your child know that it is okay to express emotions if they are expressed in a proper manner.Raising or working with a child can be a large responsibility when it is realized that the things the child experiences now affects how he or she will respond to the world as an adult. The positive or negative environment that a kid encounters through childhood affects the ways that he or she handles situations independently when grown.Carefully considering the emotional health needs that help a child feel secure about him or herself and about the environment are important to his or her success in the future.

History of Automotive Headlamps From the Beginning to LEDs

I have searched around the web to bring you this article on the development of the automotive headlamp from the beginning right up until the latest LED developments.As far as I can ascertain the beginning of the electric automotive headlamps journey began in about 1898 by a company called the Electric Vehicle Company in Connecticut, based in a place called Hartford. Although we do read of reference to gas lamps (acetylene) used on the first vehicles in the 1880′s.So it was awhile back and also we are more interested in the electric lamp development for the motor car.It is actually quite funny when you read the development especially what was considered acceptable. The filaments (they were incandescent lamps) would regularly burnout, usually caused by the rough road conditions also the cars power supply was pretty anemic and struggled to provide the necessary electric power, especially when we read they were about one percent efficient.In today’s society, faced with the same challenge I am sure we would just give up.All of the above did not deter our friends at Cadillac and apparently they produced the first modern headlight system. This was a totally new arrangement compared to previous efforts and could even be used in the rain and snow without the risk of getting burned. Oh it was considered a revolution in its day.We then move on to a company called the Guide Lamp Company who rolled out the next technological breakthrough in about 1915. This was the introduction of the low beam headlamp. In reality it was not until about 1924 before we saw a proper high/low beam headlamp with an internal switch.The next major development was the Halogen lamp which popped into the automotive headlamp arena in Europe in about 1962. These become mandatory in several countries due to their excellent capability. The sealed beam incandescent headlamp persisted as standard fitment until about 1978. The halogen headlamp is still used today by many automotive manufacturers.The next development was high intensity discharge lighting systems (HID) often described as Xenon headlights. These started appearing in the top end models of some German vehicles in about 1991. These are still a rather costly option and have not yet been fully embraced by the automotive manufacturers. The jury is still out on these.This brings us to the LED which has taken off slowly but appears to be moving ahead quite quickly. Its foray into headlamps is still in its infancy, although their use in tail lamps, brake lights and indicators seems assured.Time will tell, but for now the Xenon is considered an excellent, although expensive, headlight design and the 3157 LED and its derivatives is leading the way for all other small signal and indication type lighting in the automotive scene.